Aiden Parsons
The Power Of Influence Levers In Your Sales Funnel
Sales funnels don’t have to feel like a gamble, where you're either winning big or walking away empty-handed. Instead, you can use...
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Aiden Parsons
- 7 days ago
- 3 min
Get More Sales By Improving Your Writing (part 3 - Stop Waffling Around)
In this article series we’re covering better writing and how you get your customers glued to their screen while they devour your...
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Aiden Parsons
- Aug 30
- 3 min
Get More Sales By Improving Your Writing (part 2 - The Undefeated BAR test)
In the last article we made sure that your content doesn’t scare off your ideal prospect. If you haven’t checked it out, it’s here:...
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Aiden Parsons
- Aug 28
- 2 min
Get More Sales By Improving Your Writing
Good writing is the best way to get attention, attract more clients, grow your business, show people you’re a pro at what you do, and...
7 views0 comments
Aiden Parsons
- Aug 26
- 4 min
Using Retargeting To Get More Clients And Close More Sales
Ever had the experience where some product just keeps chasing you? You check out a certain type of lawnmower or powerdrill and before you..
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Aiden Parsons
- Aug 21
- 2 min
Do You Make This Mistake In Marketing?
Once upon a time, in a galaxy far, far away, I ran an ad account for a real estate business. It was doing very well. We were spending...
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Aiden Parsons
- Aug 20
- 3 min
Achieving Top Of Mind Awareness In Your Market
Plenty of brands and companies have top of mind awareness. Think about cola and what brand comes to mind? Think about a search engine and...
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Aiden Parsons
- Aug 19
- 3 min
How To Write Ads, Reports, Blogposts and Scripts That SELL
The Pareto Principle states that 20% of content online gets 80% of the views. That’s what they taught me in business school. And it’s...
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Aiden Parsons
- Aug 18
- 3 min
Three Letters That Will Magically Get You More Clients
First things first: If you haven’t checked out this article about Why Mass Marketing Doesn’t Work For Small...
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Aiden Parsons
- Aug 17
- 2 min
Why "Spray And Pray" Marketing Is A Surefire Way To Waste Your Ad Budget (And What To Do Instead)
Spending money on ads is scary because you just don’t know if that money is coming back. Hopefully bringing some of his friends. Spending...
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Aiden Parsons
- Aug 16
- 2 min
How To Write An Ad That Gets You New Clients (Part 1)
Here’s something I discovered after being in marketing for almost 5 years. Most ads absolutely suck at getting clients. Some ads are...
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Aiden Parsons
- Aug 15
- 2 min
Mass Marketing Doesn’t Work. Do This Instead:
Quick question: who’s your ideal customer? A lot of business owners answer that question with a variation of: ‘Anyone with a pulse and...
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Aiden Parsons
- Aug 13
- 2 min
Why You Should Always Be Thinking About New Ads
“Heyyyyyy, what’s new with you!?” Pretty common way to greet someone when you haven’t seen them for a while. Notice that we don’t ask:...
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Aiden Parsons
- Aug 12
- 3 min
Why Most Ads Crash And Burn (And How To Make Yours Soar)
Ads. Love ‘em or hate ‘em, they’re the lifeblood of any business’s marketing machine. But here’s the cold, hard truth: most ads...
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Aiden Parsons
- Jul 6
- 3 min
One Simple Step To Easily Write High Performing Ads For Your Business
If you’re looking for a way to make your ads more effective, capture more attention and get you more clients… this article will show you...
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