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Aiden Parsons
Sep 20, 20242 min read
The Unstoppable Power Of A “No-Brainer” Offer (And How To Create One)
Imagine if your prospects couldn’t say no. That’s the power of a no-brainer offer. You don’t need a massive...
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Aiden Parsons
Sep 12, 20242 min read
Turn Customer Stories Into Sales: The Power Of Social Proof
Ever wonder why some businesses seem to sell effortlessly while others struggle? It’s not just about the product—it’s about...
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Aiden Parsons
Sep 11, 20244 min read
The ‘One Thing’ Your Competitors Are Missing (That’s Costing Them Millions)
Let’s get straight to it. Most businesses think they’ve got their marketing game locked down, but here’s the cold, hard truth: they’re...
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Aiden Parsons
Sep 7, 20243 min read
The Key To Getting High-Paying Clients Effortlessly
Getting high-paying clients isn’t about hustling harder or screaming louder than your competitors. It’s about...
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Aiden Parsons
Sep 6, 20243 min read
The Simple Influence Levers That Drive Big Results
Sales funnels don’t have to feel like a gamble, where you're either winning big or walking home empty-handed. Instead, you can use...
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Aiden Parsons
Aug 31, 20243 min read
Get More Sales By Improving Your Writing (part 3 - Stop Waffling Around)
In this article series we’re covering better writing and how you get your customers glued to their screen while they devour your...
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Aiden Parsons
Aug 30, 20243 min read
Get More Sales By Improving Your Writing (part 2 - The Undefeated BAR test)
In the last article we made sure that your content doesn’t scare off your ideal prospect. If you haven’t checked it out, it’s here:...
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Aiden Parsons
Aug 28, 20242 min read
Get More Sales By Improving Your Writing
Good writing is the best way to get attention, attract more clients, grow your business, show people you’re a pro at what you do, and...
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Aiden Parsons
Aug 26, 20244 min read
Using Retargeting To Get More Clients And Close More Sales
Ever had the experience where some product just keeps chasing you? You check out a certain type of lawnmower or powerdrill and before you..
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Aiden Parsons
Aug 21, 20242 min read
Do You Make This Mistake In Marketing?
Once upon a time, in a galaxy far, far away, I ran an ad account for a real estate business. It was doing very well. We were spending...
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Aiden Parsons
Aug 20, 20243 min read
Achieving Top Of Mind Awareness In Your Market
Plenty of brands and companies have top of mind awareness. Think about cola and what brand comes to mind? Think about a search engine and...
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Aiden Parsons
Aug 19, 20243 min read
How To Write Ads, Reports, Blogposts and Scripts That SELL
The Pareto Principle states that 20% of content online gets 80% of the views. That’s what they taught me in business school. And it’s...
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Aiden Parsons
Aug 18, 20243 min read
Three Letters That Will Magically Get You More Clients
First things first: If you haven’t checked out this article about Why Mass Marketing Doesn’t Work For Small...
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Aiden Parsons
Aug 17, 20242 min read
Why "Spray And Pray" Marketing Is A Surefire Way To Waste Your Ad Budget (And What To Do Instead)
Spending money on ads is scary because you just don’t know if that money is coming back. Hopefully bringing some of his friends. Spending...
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Aiden Parsons
Aug 16, 20242 min read
How To Write An Ad That Gets You New Clients (Part 1)
Here’s something I discovered after being in marketing for almost 5 years. Most ads absolutely suck at getting clients. Some ads are...
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Aiden Parsons
Aug 15, 20242 min read
Mass Marketing Doesn’t Work. Do This Instead:
Quick question: who’s your ideal customer? A lot of business owners answer that question with a variation of: ‘Anyone with a pulse and...
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Aiden Parsons
Aug 13, 20242 min read
Why You Should Always Be Thinking About New Ads
“Heyyyyyy, what’s new with you!?” Pretty common way to greet someone when you haven’t seen them for a while. Notice that we don’t ask:...
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Aiden Parsons
Aug 12, 20243 min read
Why Most Ads Crash And Burn (And How To Make Yours Soar)
Ads. Love ‘em or hate ‘em, they’re the lifeblood of any business’s marketing machine. But here’s the cold, hard truth: most ads...
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Aiden Parsons
Jul 6, 20243 min read
One Simple Step To Easily Write High Performing Ads For Your Business
If you’re looking for a way to make your ads more effective, capture more attention and get you more clients… this article will show you...
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